BAYER VEGETABLE SEED VIDEO SERIES
VIDEO + STORYBOARDING
Bayer is a longstanding brand known for its pioneering agricultural innovations. In the case of these specific sub-brands, Seminis and DeRuiter, I took the lead in showcasing their technological advancements and brand growth.
The video series aimed to delve into how their advancements in technology and research have revolutionized sustainable vegetable farming. Every frame of each video began with initial pencil and paper sketches. Then, once our team meticulously planned and visualized each moment, we collaborated with motion designers and 3D artists to bring the series to fruition.
Pushing for continuous improvement and cutting-edge innovations that benefit growers, retailers and end consumers is at the core of everything we do. The following videos illustrate how our breeding-centric approach addresses industry issues head on—reducing the likelihood they become your issues. Explore each topic and our seed-based solutions below.
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